How To Accept Payment By PayPal On Your Website

 

How To Accept Payment By PayPal On Your Website

PayPal is one of the most popular online financial services in the world. With over 325 million active users and 87.5% of all online buyers using PayPal, it’s easy to see how much business you could be missing out on if you didn’t have an option to accept payments by PayPal on your website.

But how exactly do we add PayPal payment options to our website, and how does it even work? Keep reading to find out.

How Does PayPal Work?

PayPal is an online financial service used to make payments for items through a secure internet account. All you have to do is add your debit card, credit card, or bank account details to the app/website and pay using whichever cards you want when using PayPal.

PayPal is not just a payment service, but rather a ‘virtual wallet’. This means that you can also receive money into your PayPal account and add it as ‘balance’. This balance can be used to pay for other things you want through PayPal and can also be transferred to your bank account.

PayPal business accounts are also available. They allow organizations to make payments, accept payments, and also analyze sales performance. Payments can be accepted online, in-store, over the phone, or via email.

Optimize Your Website to Accept Payment By PayPal

The PayPal Payments Standard service allows you to add a secure payment button to your website to receive PayPal payments. It's optimized for tablets and phones as well for a 360-degree financial solution.

PayPal Payments Standard also allows you to add taxes and shipping fees to payments. Plus, you can track your inventory and examine sales information by service or product.

The only way to accept payment by PayPal on a website is to have a PayPal Premier or PayPal Business account. While there are no cancellation costs or setup fees, you will be charged 2.9% plus $0.30 for every transaction. Charges are higher if you're receiving payments from a foreign PayPal account. 

How to Create a Payment Button?

Follow these steps to begin accepting PayPal payments on your website. You’ll need to add a separate button for every product on your website.

1.       Setup and login to your PayPal business account.

2.       Make your way to the setup of your PayPal Checkout experience page.

3.       Select the currency you wish to use when accepting payments.

4.       Set the price for the product or service being sold.

5.       Choose the layout you want:

a.       A horizontal layout is designed to show the PayPal button next to the other buttons (like credit card or debit card) wherever applicable.

b.      A vertical layout will show a vertically stacked group of buttons where applicable.

6.       Choose a color scheme for the button that matches your website theme.

7.       Decide on the button text.

8.       Repeat the process for every product/service.

9.       Once this is done, you can check out a preview of how the buttons will look on your website on both desktop and mobile versions.

10.   Now that the buttons are ready, click on the Copy Code option.

11.   You can now paste the code on the website where you want that code to appear.

12.   Repeat step 11 for every page.

13.   Conduct a test by completing a PayPal transaction.

14.   You’re ready to accept payments by PayPal from your customers!

Changing Shipping Rates

When selling products online, shipment charges are a big part of the consumer journey. You can edit these rates using the PayPal setup options.

According to the official PayPal website: “Shipping rates are automatically calculated using the shipping methods you set in your PayPal account profile. U.S. merchants can override the shipping methods and set shipping rates on a per transaction basis. Non-U.S. merchants must first enable shipping method overrides in their account profile.”

Here’s how U.S. sellers can change their shipping rates.

1.       Click View to check what shipping methods are currently set on your profile.

2.       If you want to keep using the default shipment methods, you can leave the use settings saved in your PayPal profile option checked.

3.       Then enter your product’s weight in kg or lb.

4.       If you want to change your shipping methods, select the Use specific amount option and enter the amount you wish to charge for shipping.

5.       Some products don’t have shipping charges, so you can enter “0.00” in its field.

If you’re a non-U.S. seller, here’s how to set shipping methods.

1.       Click on Profile and then choose Profile and Settings.

2.       Select My selling tools.

3.       Scroll down to find the Shipping My Items section. Find the Shipping Calculations section and select Update.

4.       On this new page, locate the override shipping methods per transaction button and select Yes.

5.       You can now go back to your button page and enter your shipping charges under the use specific amount option.

Why PayPal?

First of all, it's a payment solution trusted by consumers. They know that their payments are secure and protected from scams. Add this to the fact that PayPal is one of the most convenient payment methods.

Sellers are also given full protection by PayPal from scams and other threats. For example, consider a situation where the buyer claims that they’ve not received the goods they bought from you even though you sent it to them. In this case, you can provide proof of shipment of delivery to PayPal and keep the payment.

By deciding to accept payments by PayPal on your website, you open your business to a whole new world of opportunities and sales growth. So, follow this guide and get started today!